Los Meros Meros

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So far Los Meros Meros has created 65 blog entries.

How can malls survive the digital era?

By | October 25th, 2017|Sin categoría @en|

Many shopping mall developers think that giving 25% GLA to F&B means getting the expected return on investment. The situation is actually very different and goes beyond the 65% that the boldest investors envision. Strategically designing shopping mall spaces for the FB&E (Food, Beverage and Entertainment) areas is no longer a choice, it’s the only way these malls will [...]

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Foodies have taken over the world! 

By | September 6th, 2017|Sin categoría @en|

Technology has encouraged consumers to buy online, therefore, malls have reevaluated their business model. The two things that are actually taking over these spaces, are food and entertainment. At Mero Mole, we are dedicated to evolve the customer experience and the mall’s profitability. We are very excited to be part of this revolution! Currently, we are developing 21 Food Halls® in different cities, [...]

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Personalize using technology

By | August 1st, 2017|Sin categoría @en|

Anybody working in the food & beverage industry (F&B) understands that every operation in its company needs to translate into a personalized experience for every consumer. The question is: what is the best way to use technology so your consumers can find what they need without hurting your company’s spirit? It’s common to hear that [...]

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Eleven Madison Park: hospitality and food take the cake

By | May 19th, 2017|Sin categoría @en|

From its publication, the list of the world’s 50 best restaurants has been on everyone’s lips and Mero Mole just hopped on the bandwagon. The panel, composed of 1,000 experts in gastronomy, gave the blue ribbon to one of the Big Apple’s tried classics, described as a paragon of hospitality and cuisine elevated to art [...]

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Feel everything

By | November 24th, 2016|Sin categoría @en|

Wood is inviting, velvet: sultry. Stainless steel is clean and a leather couch, elegant. From our series “Role of The Senses in a Restaurant”, Mero Mole presents: Touch. Let’s imagine a seafood restaurant where hygiene is one of the main selling points. What would customers have to feel when they stepped into the space so [...]

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Do You Attract or Repel?

By | November 24th, 2016|Sin categoría @en|

What does your brand smell like? In order to shine in the world of experiences, one has to seduce every single one of your consumers’ senses. However, smell always seems to be put last on the list: often considered more of a consequence than a strategy. Las Vegas casinos conducted a study with slot machines [...]

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Music, the perfect pairing with cuisine

By | November 1st, 2016|Sin categoría @en|

The day to day operation of a restaurant is so complex (times, temperatures, hygiene, cooking, waste, suppliers, etc.) that sometimes music gets forgotten, and often customers are the ones that end up suffering the consequences. What a lot of restaurant owners are unaware of is that music can be as strategic and relevant as the [...]

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Binge on Netflix or go to the mall?

By | September 28th, 2016|Sin categoría @en|

Our “normal” lifestyle today is vastly different than it was in the 60’s when shopping malls were “invented”. Traffic, longer work days, insecurity, larger cities, technology, Internet shopping and On Demand content (like Netflix) have drastically transformed the consumer; yet somehow, shopping centers have not evolved their obsolete business model and for the most part [...]

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Thanks EXATEC for the publication!

By | September 28th, 2016|Sin categoría @en|

TEC de Monterrey alumni Rodrigo Vargas Mier y Terán (BA in Marketing class of ’07) and Eduardo Méndez Hassey (BA in Marketing class of ’01) determined that the Food & Beverage industry in Mexico lacked a professional consulting service for this specific sector, and decided to launch the strategic consulting firm Mero Mole in Mexico [...]

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Complaints: Diamonds In The Rough

By | September 28th, 2016|Sin categoría @en|

Customer feedback, even when they’re complaints, should be considered an asset to any business. It allows us valuable insight into the consumers’ perception, measure your staff’s performance and compare results against previous company records or against the competition. As if that weren’t enough, they’re freebies! Not to mention, the very same communication channels are used [...]

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